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Mar 2011

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What are Web Services?

The fast-paced and intense competition in today’s business environment has pushed entrepreneurs to seek measures on how to keep pace with the always-changing technology. Since most entrepreneurs have set their shops online, business competition has become more intense. The Internet fosters intense competition between businesses because brand promotion is more easily done through this technology. Applications can be developed to create websites that promote businesses to prospective clients in the target market from anywhere in the world.

At the inception of the Internet, programmers create codes for different applications with separate but specific functions. But, the development of technology and the need to automate transactions led to the creation of a software application that minimizes time-consuming coding. This has given birth to the web services applications. But, what are web services? Web services technology allows different software programs from different sources to communicate each other. It is sometimes referred as application services.

What are Web Services used for? Web services technology is used to by businesses to optimize their online websites by allowing them to easily communicate with their clients and other businesses. Using web services does not require changing the firewall system without breaching security, which is easier for any users. Entrepreneurs using this technology are more satisfied with the performance of their businesses without worrying the security of their data. The technology does not only secure the business data but also that of their clients. Security is very important in every business transactions. Making clients feel secure with their transactions over the Internet can entice them to check back or make another transaction.

What are Web Services to the end user? Software applications used for business transactions and promotions consider the webmasters and customers as the end users. The web services technology allows programming professionals to create specific functionalities that meet the business requirements of entrepreneurs and the expectations of potential clients. The technology also helps in creating a more user-friendly application. With today’s fast-changing technology, most businesses are turning to web services technology to optimize and automate their online business transactions and promotions.

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